Interaction Designer
& Technical Artist

Research
Strategy
Creative
Design
Code

Hi, I'm Terry 🙂

I’m a product design leader with specializations in emerging tech, innovation, and tech art. I've shipped product in AI, spatial computing, blockchain, IoT,  digital medicine, gaming, and streaming TV.

My professional raison d’être is to help improve our relationship with digital technology.

My recent adventures:

  • Intuit - Principal Product Designer, Technology Futures
  • Omnicom Experiential Group - Art Director, Experience Technology
  • Paramount - Sr. Product Designer, Pluto TV
  • Amazon - Product Designer, Alexa Wearables

‍

BRANDS I'VE DELIVERED WORK FOR
The NBA | Google | Ford | GEICO | Target | Xbox | Verizon | AT&T | Paramount Pictures | NBC | Mattel | Fox Broadcasting | Volkswagen | Disney | Logitech | Procter & Gamble
AGENCIES AND CONSULTANTS I'VE WORKED FOR
BCG Digital Ventures | Green Stone | The Martin Agency | Deutsch LA | iconmobile | Twofifteenmccann | Tool Of North America | Ignition Creative | 72&Sunny
AWARDS AND STUFF
An Oculus Launch Pad 2020 Fellow
2x FWA Site Of The Day Awards
2x Toy Industry Awards
‍

Some Highlight Reels From My Work

General Product Design Reel

XR And 3D Reel

Some Project Case Studies To Browse

Technical Arts
A tech art journey: using Unreal to experiment with neuroaesthetic design and create beautiful VFX
View Project
Technical Arts
A tech art journey: using Unity to create reality-bending immersive experiences for XR
View Project
Intuit
Turning mundane tax prep meetings into dazzling (and productive) VR experiences
View Project
Omnicom Experiential Group, GMR Marketing
Exploring how VR could improve client pitch and delivery workflows
View Project
Paramount
Helping millions of viewers enjoy their free streaming TV
View Project
Amazon
Product design work for Amazon Alexa's push into the wearables market
View Project
VR Design And Development
Making Oculus Quest hand tracking work a little bit more like human hands
View Project
Merlyn Mind
Product design for Merlyn Mind, an AI voice assistant customized for teachers and their classrooms.
View Project
Consensys
Creating a human-friendly cryptocurrency experience for Liquality
View Project
BCG Digital Ventures
Innovation Sprint: help develop a collection of emerging tech product ideas for Hyundai
View Project

More About Me And My Capabilities

on a mission to improve humanity’s relationship with technology

Capabilities

Product Research & Strategy

Plan and execute generative research, user testing, competitive analysis, product audits, and heuristic evaluations.

Use data, research, and metrics to develop relevant insights for product strategy and design.

Concept Development

Lead workshops and execute ideation processes to produce viable creative concepts and directions for product design.

Interaction, UX, & UI Design

Produce and analyze experience flows, architectures, user interfaces, and interactive prototypes.

----------

Typical Tools: Figma, Adobe Creative Suite, Lottie, Xcode, Unity, and Webflow.

3D & Tech Art

Create 3D geometry, shading, environments, and lighting for realtime 3D applications.

Also produce motion graphics and animation.

----------

Typical Tools: Blender, Cinema 4D, Unreal Engine, Reality Composer Pro, Adobe After Effects, and Adobe Premiere.

3D App Development

Program fully interactive realtime 3D applications and prototypes for a variety of platforms (Meta Quest, visionOS, desktop, and mobile).

----------

Typical Tools: Unity (C#), Unreal Engine (C++), Xcode (Swift), and Reality Composer Pro.

Rapid Prototyping And Experiments

Lead and execute the full process for building rapid prototypes and structuring experiments designed to assess a product concept’s potential appeal and value proposition.

XR Development

Design and build immersive XR experiences, from prototypes to production builds.

----------

Typical Tools: Unity (C#), Xcode (Swift), and Reality Composer Pro.

Workshop Facilitation

Plan and lead a variety of collaborative design processes.
Copyright © 2025 Terry Lawyer